Management Principles

Message from President

People’s happiness is the source of our corporate activities. We exist only because of our customers. We always consider everything from the standpoint of our customers. The purpose of our corporate activities is to provide superior products that satisfy our customers through sales, planning, development, and manufacturing of various ceramic-related products, including tableware centered on bone china, which is our core foundation, and to contribute to the improvement of life and culture through businesses that contribute to the joy and comfort of people’s daily lives.  We are deeply conscious of the fact that the source of our corporate activities is the happiness of people, and based on the normalization of human society, we aim to be a company that is worth working for, where workers can always think freely and maximize their creative abilities, while placing importance on maintaining the natural environment that supports human life.

President and Chief Executive Officer
Toshinari Fukui


“Treasured Whenever Forever”

With the technologies and design skills cultivated since our foundation, NARUMI brings moments of excellence and happiness to life. We pursue excellence in everything we supply and wish for our customer’s happiness, whenever, forever.

Core Value


NARUMI carefully nurtures the traditions cultivated through its history and delivers to its customers the splendor of things that have been handed down for a long time.


NARUMI will never lean on its tradition, but will always continue to challenge new areas.


NARUMI will carry out all activities with unchanging sincerity, wishing for the happiness of all of our customers, business partners, shareholders, and employees.


NARUMI will always strive to provide products and services with the highest quality control to gain greater satisfaction and empathy from our customers.


NARUMI will comprehensively consider the global environment, including environmental conservation, and will conduct corporate activities that are compatible with a recycling-oriented society.

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